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Leading optics supplier Rodenstock chooses Leads to Loyals.

Rodenstock Benelux has branches in Groningen (the Netherlands) and Klein-Willebroek (Belgium) and is part of the international Rodenstock Group. In the optics sector Rodenstock is one of the leading suppliers. With its Spectacle Lenses, Spectacle Frames and Equipment & Instruments divisions Rodenstock is the only total supplier in the Benelux. Rodenstock Benelux employs 120 staff. Leads to Loyals supports the associated opticians in their direct marketing activities by means of a centralised loyalty programme.

 

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